Marketing management as trade regulator

Economic Annals-XXI: Volume 115, Issue 7-8, Pages: 71-72

Citation information:
Matviychuk-Soskina, N. O.(2011). Marketing management as trade regulator. Economic Annals-XXI, 7-8, 71-72. https://ea21journal.world/index.php/ea-v115-19/


N. O. Matviychuk-Soskina

Marketing management as trade regulator

Abstract. In the article the actual condition and the ways of macroeconomic situation in Ukraine improvement by usage of marketing management as an internal trade and consumption reserves regulator are considered.

Keywords: Macroeconomic Situation; Marketing Management; Trade Regulator; Consumption; Competitiveness