Economics and management of national economy

Digital tourism as a key factor in the development of the economy

Economic Annals-XXI

Economic Annals-ХХI: Volume 169, Issue 1-2, Pages: 40-45

Citation information:
Watkins, M., Ziyadin, S., Imatayeva, A., Kurmangalieva, A., & Blembayeva, A. (2018). Digital tourism as a key factor in the development of the economy. Economic Annals-XXI, 169(1-2), 40-45. doi: https://doi.org/10.21003/ea.V169-08

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Mark Watkins
PhD,
University of Leicester
Leicester LE1 7RH, Leicester, United Kingdom
mjw64@leicester.ac.uk
ORCID ID: http://orcid.org/0000-0003-0130-7349

Sayabek Ziyadin
D.Sc. (Economics),
Professor,
al-Farabi Kazakh National University
71 al-Farabi Ave., Almaty, 050040, Kazakhstan
sayabekz@gmail.com
ORCID ID: http://orcid.org/0000-0001-7219-1545

Aliya Imatayeva
MA (Economics),
Senior Lecturer,
Narxoz University
55 Zhandosov Str., Almaty, 050035, Kazakhstan
aliya.imatayeva@narxoz.kz
ORCID ID: http://orcid.org/0000-0001-5841-9232

Aizhan Kurmangalieva
PhD (Economics),
Associate Professor,
A. Baitursynov Kostanay State University
47 Baytursinov Str., Kostanay, 110000, Kazakhstan
bektau@mail.ru
ORCID ID: http://orcid.org/0000-0001-8175-969X

Aigerim Blembayeva
Doctoral Student (Economics),
al-Farabi Kazakh National University
71 al-Farabi Ave., Almaty, 050040, Kazakhstan
aikosha_03.94@mail.ru
ORCID ID: http://orcid.org/0000-0002-3978-475X

Digital tourism as a key factor in the development of the economy

Abstract. This article examines the impact of digital development on the tourism industry. It also considers the advantages of information technology in the promotion of e-tourism. The development of e-tourism is connected with the fact that today’s world community cannot be imagined without a variety of portable technical means.

The possibilities of the Internet are attractive to potential tourists by the fact that they can, quite independently, become acquainted with the country they intend to visit, learn about sights and hotels, as well gain an impression of local living conditions. Gradually, travellers have begun to increasingly please their trust in such innovations as electronic visa and e-tickets, and indeed use them, which makes it possible to talk about the rapid development of e-tourism.

The international tourism multiplier for Kazakhstan has also been calculated (k = 1.15). It shows the degree of increase in the incomes of local residents with an increase in the expenditure of foreign tourists per unit.

Keywords: Tourism Industry; Digital Tourism; Information and Communication Technologies; E-Tourism

JEL Classification: L83; L86; C20

DOI: https://doi.org/10.21003/ea.V169-08

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Received 19.03.2018

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