Innovative methods of managing consumer behaviour in the economy of impressions, or the experience economy
Pushkar, O., Kurbatova, Yu., & Druhova, O. (2017). Innovative methods of managing consumer behaviour in the economy of impressions, or the experience economy. Economic Annals-XXI, 165(5-6), 114-118. doi: https://doi.org/10.21003/ea.V165-23