Архивы Function | Economic Annals-XXI

The methodological approach to the estimation of the retail marketing management system effectiveness with the IT usage

Lobanova, V. A., & Matviychuk-Soskina, N. O. (2010). The methodological approach to the estimation of the retail marketing management system effectiveness with the IT usage. Economic Annals-XXI, 11-12, 59-63. https://ea21journal.world/index.php/ea-v111-13/

Economic Annals-XXI

November 16, 2010May 3, 2023

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Application of digital marketing in the capital market based on the theories of consumer behavior and technology adoption

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Tag: Function

The methodological approach to the estimation of the retail marketing management system effectiveness with the IT usage